RAM Trucks Australia and Paramount Consumer Products & Experiences have today announced an exciting new partnership that brings the world of Yellowstone to life, with the reveal of a RAM heavy-duty pickup truck inspired by the series.
RAM Trucks have prominently featured on the Yellowstone series since its inception, and anyone who watches the drama knows how key they are to the look and feel of the series and its characters.
Christie Scandura, Director of Licensing and Retail, Australia & New Zealand, Paramount Consumer Products said: “The highly anticipated return of the fifth season of Yellowstone this November has presented the perfect moment to release this iconic partnership bringing together the ultimate combination of ruggedness and grit for Australian fans to experience a piece of the show.”
This RAM 2500 Yellowstone Edition is the perfect solution for customers wanting a pickup truck with a difference. Based on the highly competent 2500 Heavy Duty model, along with the already impressive model features and capability, the Yellowstone Edition will be instantly recognisable by the following elements.
- Exclusive official Yellowstone graphics on the rear of the cargo tub.
- Yellowstone Edition badges on front doors.
- Yellowstone Edition badge above the rear cabin sliding window.
- Black badging, mirror casings, and front grille.
- Black 18-in alloy wheels.
RAM Trucks Australia General Manager, Jeff Barber said: “RAM Trucks have featured heavily throughout each of its five full seasons, so we’re delighted to launch an officially-licensed 2500 Yellowstone Edition in Australia.”
Joining Australia’s largest stable of full-size pickup trucks, the RAM 2500 Yellowstone Edition is now open for orders. Secure yours today through your local RAM dealership.
Yellowstone is currently scheduled to premiere Monday November 11 only on Stan (same day as the US).
For more details visit: https://www.ramtrucks.com.au/vehicles/2500-laramie-yellowstone-edition/
About Paramount Consumer Products
Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by a diverse slate of consumer brands, Paramount Consumer Products’ portfolio is based on content from platforms including Paramount+, CBS (including CBS Television Studios and CBS Television Distribution), cable networks (including MTV, Nickelodeon and Showtime), and Paramount Pictures. Additionally, the division operates Paramount Game Studios. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. To view our range of consumer products and Paramount branded apparel, visit ParamountShop.com.
About RAM
Since its launch as a stand-alone division of Fiat Chrysler Automobiles in 2009, the RAM brand has steadily emerged as an industry leader with one goal: to build the best pickup trucks and commercial vehicles in the industry. Creating a distinct identity for RAM has allowed the brand to concentrate on core customers and features they find valuable. The brand continues to invest substantially in its hard-working products. To be the best, it takes a commitment to innovation, capability, efficiency, and durability. RAM invest substantially in its products, infusing them with great looks, refined interiors, durable engines, and exclusive features that further enhance their capabilities.
