We have kicked off our 2024 Upfront presentations in Sydney and Melbourne, with presentations in Brisbane today, and Adelaide and Perth this week.
Upfronts are a time where businesses can engage with their advertisers, partners and media to present their offerings and opportunities for the year ahead.
It’s going to be an incredible 2024, with a mountain of entertainment and opportunities for advertisers, marketers and brands to connect with our young and engaged audiences. Paramount is the only media company that serves Australian audiences across Free-To-Air, BVOD, AVOD and SVOD platforms, and we have exciting content and opportunities for advertisers in 2024.
The Paramount Upfront presentation will be made available to staff later in the week. Keep an eye on your inbox for further details.
In the meantime, here are our key announcements:
- Hitting It Out Of The Park. Big Swings Bring The Biggest Hits.
- Wildlife Warrior Robert Irwin Joins Julia Morris As Co-Host Of I’m A Celebrity…Get Me Out of Here!.
- Deal Or No Deal Returns in 2024, Hosted By Grant Denyer.
- Paramount+ Given The Keys To Top Gear Australia.
- Paramount Commits To VOZ Streaming In 2024.
- Paramount To Launch Global Shoppable TV Pilot In Australian Survivor.
- New Measurement Products Prove Paramount’s Performance.
- Dynamic Video Capabilities Augment Paramount’s Premium Ad Product Suite.
- Paramount+ Announces Premium And Advertising Tiers.
You can also check out photos from the Sydney and Melbourne session on the Paramount LinkedIn page.
Thank you to all of our incredibly hard-working teams who have brought these presentations to life. Check out their stories in this issue of The Water Cooler.
