Four weeks ago, the 2023 FIFA Women’s World Cup had just started and the entire country was about to get a serious case of football fever. At the same time that the Matilda’s were scoring goals, Paramount Melbourne was scoring themselves a brand-new Marketing Manager by the name of Jessie Castle.
Jessie sat down with the Editor of The Water Cooler over a cup of Melbourne’s strongest cappuccino and a three-tier retro cake from Mali Bakes to win us over. And she won.
What is your role and what does it entail?
I am the Marketing Manager, looking after the Melbourne market specifically. My job is to keep Melbourne excited and engaged about shows such as Have You Been Paying Attention?, The Cheap Seats, Hunted Australia and more!
What made you want to want to join the Paramount family?
As a previous advertising client of Paramount, I had a fantastic time working with the sales and partnerships team and knew Paramount had the type of culture that would keep me having fun and taking on exciting new challenges in the broadcast industry.
What’s surprised you the most since joining the team?
Aside from the friendliness of everyone, probably the sheer amount of content that Paramount is dishing out! It’s been great to see so many exciting shows launching, even in the short time that I’ve been here.
What are you most proud of, both within your career and outside of it?
Professionally, I am most proud of the relationships I’ve made along the way! Media can be an incredibly small world and full of strong personalities – I am proud that no matter who I’ve bumped into during the course of my career, I’m always greeted with a smile and some great memories to catch up on.
Outside of my career is a similar story! I’m proud of the wonderful friends I have.
Who is the Jessie Castle outside of Paramount? What do you love to do on weekends?
My weekends are typically spent outdoors with my rescue Staffy or catching up with friends over a coffee or cocktail!
