By Milan Blazevic, Head of Programmatic, Paramount Australia. Did you know that, on average, buyers miss out on 65% of their premium programmatic video reach? That’s right, two-thirds of your audience is unexposed. Imagine what that does to your brand’s impact. In the world of streaming, it’s never just “Live vs. Video on Demand.” There’s […]

At Paramount Australia, we proudly celebrate women’s significant role in the content we make, their key place in the makeup of our audience and the diverse ways they engage with our content. Women form a crucial part of our viewership, and here’s a closer look at how they shape and influence our programming and their […]

This global study explores the level of representation of different cultures and groups in TV and movies and includes participants from Australia.

VOZ in 10 Minutes with Gareth Tomlin.

This study explores the impact of sponsorships on TV and BVOD.

This global study explores kids’ relationship with their parents. From parenting styles, how parents want to raise their children and what they

This global study explores the influence of children on household purchasing decisions in a variety of brand categories. Also shares finding on how kid’s

This global study explores the level of representation of different cultures and groups in TV and movies and includes participants from Australia.